HubSpot is an All-in-One CRM software solution that integrates a set of modules to improve marketing, sales, customer care, and back-end processes.
HubSpot's free CRM (customer relationship management) is widely utilized by businesses, especially by those with less than 1,000 employees.
HubSpot also has a website builder as part of the CMS hub, which many people aren't aware of. You can use the CMS hub to make a fully functional website for your company and have it up in no time.
Therefore, we'll show you the ropes in our HubSpot website builder tutorial for newbies. We'll achieve this with HubSpot CMS hub Starter, which is designed keeping both the beginners and professional developers in mind.
Let's get started with our 2023 HubSpot CMS hub guide, that will teach you how to set up a HubSpot website using the HubSpot Website Builder.
You can go to your site right from the CRM dashboard.
If you're planning on using HubSpot's website builder, you should familiarize yourself with how the free CRM works first.
We recommend checking out this article before signing up for a HubSpot account if you're unfamiliar with HubSpot's features. To purchase CMS Hub Starter, all you have to do to join is tap 'Buy Now' to sign up.
After you've signed up with HubSpot, you'll be redirected to the dashboard.
Take note of the navigation menu across the top of your dashboard for accessing various HubSpot features including contacts, discussions, marketing, sales, support, automation, and reporting.
Here, you’ll have to work with the 'Website' option that is categorized inside the 'Marketing' tab.
You can start making your HubSpot site once you've upgraded to HubSpot CMS hub Starter.
Pages are the backbone of your website and will be there forever.
However, landing pages are not the same as regular web pages, as we've mentioned before on the blog.
The homepage, a page for getting in touch, a "about us" section, individual product and service pages, and so on are all good examples of a webpage.
Landing pages, on the contrary, are meant to have a singular call to action (CTA). Landing pages can be created for a variety of targeted purposes, including gathering contact details, generating leads, and boosting sales. Simply put, these are purpose-built web pages that stand on their own.
Landing pages are usually created by the businesses to attract and convert paid visitors. A/B testing plays an important role to achieve the above goals, and you can refer to this blog for some tips on A/B testing your pages.
Upload the logo. If you need a logo for your company but don't have one, you can make one with Canva for free.
Make any necessary adjustments to the logo's dimensions before clicking "Finish."
Referring to the screenshot above, select the 'Build site' option.
Now, wait a moment for HubSpot to finish loading the website's pages.
HubSpot has a visual, drag-and-drop editor that we'll walk you through configuring for your own website's needs.
This is where you can consistently create and publish your blog posts.
Your brand-related blog posts might be about anything of interest to your target audience, such as industry developments, product updates, useful information, etc.
Pro Tip: Keep in mind that blogging is a vital organic SEO strategy for improving your visibility in search engines like Google.
By default, your website will use the HubSpot domain.
HubSpot also provides free SSL certification, which informs users that they are on a safe website.
When you do that, all of your HubSpot pages will be accessible online.
With that, we end the HubSpot CMS hub website development guide for beginners, we hope you found this helpful!