If you want to stay current with the latest trends in HubSpot web development, you should definitely check out HubSpot CMS Modules. These modules are the building blocks that make both the development process and the user experience much better on HubSpot. If you're not familiar with them yet, this article is here to help you get up to speed!
HubSpot Modules are a great way for designers and developers to create unique sections of a website. HubSpot CMS comes with default modules. However, designers and developers can create their own HubSpot Custom Modules to meet their web requirements.
The sections, created by these modules, stay consistent across different pages, but the cool part is that they can also be easily customized by marketers and non-coders using the HubSpot Drag & Drop Editor. This is super handy when you have content that's a bit different on each page but still needs to look the same, like featured content HubSpot modules or lists of related products.
It's like a customizable toolkit for making your website look awesome without needing to dive into complicated code!
Now, here’re the advantages of leveraging HubSpot Custom Modules for enhanced website design and streamlined content customization. Explore how these modules bring efficiency and consistency to your marketing efforts.
Once your Custom Module is coded and configured, publish it and include it in any template. When applied to a template, the module's design will automatically appear on every new page created with that template. Marketers and non-coders can easily edit custom fields on each page. The user-friendly layout in the HubSpot Editor simplifies the editing process, offering a unique experience for template adjustments.
Custom HubSpot modules offer a maintenance advantage by streamlining HubSpot Templates and reducing clutter. Rather than piecing together multiple modules, a single Custom Module can incorporate various custom features, maintaining a cleaner Design Manager for the template while delivering the same user experience.
With Custom Modules, you can keep everything within the HubSpot platform, managing styles, HubL, and Javascript seamlessly. These modules also provide specific areas where non-technical users can easily tweak parameters, making it ideal for creating custom website sections that are both powerful and user-friendly. Dive in, experiment with your ideas, and uncover the multitude of possibilities!
Dive into the core aspects of HubSpot CMS modules with this comprehensive guide. Uncover eight essential insights that illuminate the power, flexibility, and strategic impact these modules bring to web design and content creation.
HubSpot CMS modules revolutionize website design by being reusable building blocks. These adaptable components seamlessly fit into templates, providing a flexible way to construct pages. Whether placed in specific templates or added through drag-and-drop, modules empower users to efficiently enhance web pages while maintaining a consistent and professional appearance. This approach not only simplifies design but also ensures a unified look across the entire website.
The modular method marks a significant change, freeing designers from redoing similar elements for each page. Instead, they can use and adjust modules as needed, fostering a more flexible and scalable web design process.
HubSpot modules offer a unique blend of user-friendly design and robust technical elements. On one side, there's an easy-to-use interface for content creators, making editing a breeze in a familiar environment. On the other side, there's an HTML+HubL template, enriched with CSS and JS, shaping how the website looks and behaves. This setup allows developers to handle the technical coding, defining structure and behavior, while designers focus on creating an appealing user experience. This collaboration ensures a seamless blend of technical prowess and visual design, resulting in a website that's both functional and visually engaging.
In the HubSpot CMS world, developers have the freedom to create modules using local tools or the Design Manager. They can customize modules to fit their project's unique needs and explore a hub of ready-made modules on the HubSpot Marketplace. This flexibility not only speeds up development but also fosters collaboration, letting developers tap into each other's expertise and contribute to a shared pool of useful modules. This blend of customization and pre-made solutions ensures developers have the efficient tools they need to bring their ideas to life.
HubSpot CMS modules make it easy for both developers and content creators to work together. They offer customization options designed for non-techy folks, allowing content creators to personalize content without dealing with complex code. Plus, by integrating free HubSpot tools like reporting, forms, live chat, and CTAs, content creators can add interactive and data-driven elements to enhance the user experience.
This collaboration between developers and content creators establishes a smooth workflow, leveraging the strengths of each role to create a unified and engaging online presence. Content creators can make impactful changes without messing with the code, fostering a collaborative environment that empowers everyone involved.
As you accumulate more theme modules HubSpot in your CMS setup, keeping things organized becomes crucial. HubSpot acknowledges this and offers robust features in the Design Manager for efficient module organization. Folders, labels, and permissions create a structured system, letting teams categorize and control access to modules. Plus, the option to clone, export, and import HubSpot modules ensures smooth collaboration, providing backups and facilitating easy sharing across various projects.
These organizational features in the Design Manager simplify the development process, offering a streamlined approach. Teams can easily navigate and manage their growing module library, ensuring each module is strategically deployed in line with the broader design strategy.
HubSpot CMS modules go beyond design, impacting SEO optimization directly. The built-in SEO tool in HubSpot empowers content creators to boost module visibility on search engines. It covers everything from optimizing titles and meta descriptions to refining headings and keywords. This integration simplifies SEO for content creators, allowing them to manage content and search engine visibility in one place, eliminating the need for separate SEO tools and ensuring a cohesive approach to online presence.
HubSpot CMS modules seamlessly integrate with strategic content planning through the Content Strategy tool. This tool empowers content creators to plan and execute content strategies, including the creation of topic clusters and pillar pages. By weaving modules into these strategic content structures, content creators can ensure their modules contribute meaningfully to overall content goals, delivering a cohesive and purposeful user experience.
The Content Strategy tool becomes a guiding force for content creators, aiding in conceptualizing and implementing a content architecture that optimally leverages the capabilities of HubSpot CMS modules. This alignment ensures modules aren't standalone elements but integral components of a broader content strategy.
HubSpot equips content creators with powerful analytics tools, such as Web Analytics and Traffic Analytics, to assess module performance. These tools provide valuable insights into web traffic, conversions, and engagement specific to each module. By tapping into these analytics, content creators can gauge module effectiveness, pinpoint areas for improvement, and fine-tune their content strategy based on user behavior.
The integration of web performance analysis in HubSpot allows content creators to make decisions backed by data. It offers a comprehensive view of user interactions with modules, enabling continuous refinement and optimization for enhanced overall web performance.
In the Design Manager tool, you have the power to craft custom coded modules, enhancing the capabilities of your blogs, pages, or emails. These custom theme modules HubSpot provide a diverse set of functionalities, enabling you to fully customize content directly within the page, email, or blog editor. It's a versatile way to add advanced features and tailor your content to meet specific needs.
Keep in mind that creating custom modules for emails requires a Marketing Hub Professional or Enterprise subscription.
To customize how your module is referenced in the content editor:
To make your module's content or styling editable in the content editor:
This step enables you to incorporate versatile editing capabilities for your module in the content editor.
Change your field name by clicking the pencil icon next to it. If you want to adjust the HubL variable name, simply make your changes in the provided text field. This gives you the flexibility to customize how your module's fields are named and referenced in a user-friendly way.
In the Content Options section, you can set default content that shows up when using the module in templates and content editors. The available options depend on the type of field you're working with.
For instance, if it's an image field, you can choose a default image and decide whether to hide size controls. This way, you ensure that your module starts with the right content without having to input it every time.
In the Editor Options section, you have some handy features for how users can interact with your module in the content editor.
To make a module field appear only under specific circumstances, use field display conditions:
Display conditions are automatically activated once set. To turn them off, click the toggle switch next to Display Conditions. This feature gives you precise control over when your module fields are visible based on specific criteria.
In the Repeater Options section, you can customize how fields are repeated in your module. Here's how:
For example, if you're creating an image slider, you might set a minimum of 3 images, a maximum of 5, and a default of 4. This means users will start with 4 images in the module but can add or remove within the specified limits.
Repeater options activate automatically once modified. To turn them off, click the toggle switch next to Repeater Options. This feature provides flexibility, allowing you to control how many instances of a field can be added or removed in your module.
Once you've created fields, you can group up to 4 of them for better organization and to build custom field logic. Here's how:
This feature allows you to keep related fields organized and build logical structures within your module. For more details, check out information on module field groups.
When you're ready to include a field in your module code on the middle section, follow these simple steps:
This straightforward process allows you to seamlessly integrate fields into your module, enhancing its functionality.
As you work on your module, you can incorporate extra module syntax using the HTML + HubL, CSS, and JS editor panes. To delve deeper into the module code editor and explore module syntax, refer to HubSpot's designer documentation. This resource provides valuable insights into crafting advanced functionalities for your module.
To assist users as they edit your module, follow these steps in the Editor Options section:
This feature ensures that users have helpful context and guidance while making edits, enhancing the overall user experience.
When you've finished adding fields and writing your module code, it's time to publish. Simply click "Publish changes" in the upper right corner. This step makes your module live and visible for use, completing the editing process.
Turn it off when you want to modify or test the module. If the toggle is off, your team will receive an alert indicating that the module is not available for templates. This toggle gives you control over when the module is accessible for template use.
Once you've published a module, you can use it on multiple pages by incorporating it into a template. This allows you to maintain consistency and easily apply the same module design across various pages on your website.
This process allows you to seamlessly integrate your module into different types of templates, whether they are drag and drop or coded.
HubSpot CMS modules serve as dynamic building blocks that seamlessly integrate into web design, offering flexibility, collaboration between developers and content creators, and robust tools for organization, SEO optimization, content strategy alignment, and performance analytics. These modules empower users with a user-friendly interface, allowing for efficient content customization without compromising on code integrity. With HubSpot CMS modules, the HubSpot web development process becomes streamlined, agile, and strategically aligned, ensuring a cohesive and impactful online presence.